The Rental Journal Podcast sat down with our own Kenny Kimura, the Director of Product Development at Wynne Systems. They discuss Kenny’s career journey, the history of Wynne Systems, its products, and the future of the equipment rental software industry.
In this episode, Kenny discusses:
- Kenny’s career journey
- History of Wynne Systems
- Products and services offered by Wynne Systems
- Future of equipment rental software industry
Key Equipment Rental Software Takeaways
Takeaway 1: The importance of understanding customers’ needs and working closely with them for product development
Kenny discussed the crucial role of understanding their customers’ needs and working closely with them when developing their products. By observing customers’ operations, identifying their challenges, and collaborating with them, Wynne Systems creates tailored solutions that address specific issues and improve overall efficiency.
Kenny explained, “We have a really good close relationship with most of them. We spend a lot of time observing their operations or even just doing consulting work with them. They’ll ask us questions, give us problems, challenges that they’re facing, which usually has to do around driving behavior of their users. And then we see what we can do in terms of building a solution that drives the behavior that they’re trying to achieve.” By involving customers in the development process, Wynne Systems ensures that their products truly meet the real-world needs of their users.
Takeaway 2: The growing significance of mobile applications and web-based solutions in the equipment rental industry
The equipment rental industry is increasingly moving towards mobile applications and web-based solutions to streamline operations and improve efficiency. This shift allows rental companies to better manage their resources and respond to customer needs more effectively. Wynne Systems recognizes this trend and developed mobile applications and web-based products to meet the needs of their customers.
Kenny shared, “Everything that you do for anybody who steps away from their desk, you have to give them the ability to do that on a phone or on a tablet, especially yard operations, field service, those kinds of things. They just require it now.” He also mentioned that Wynne Systems developed web-based applications, allowing users to access their services through a browser rather than relying on server-client applications.
Takeaway 3: The potential of predictive analysis and automation in the equipment rental industry
Wynne Systems is exploring predictive analysis and automation in the equipment rental industry. By leveraging data and analytics, the company aims to create solutions that can help rental businesses make better-informed decisions, optimize processes, and improve overall performance.
Kenny shared his vision for the future of the industry: “Our goal is to give our customers a competitive advantage. And we feel the right way to do that is to guide them to the right decisions now that set them up for success in the future and being able to leverage the data that we have as well as with data available to us to get them there.” By harnessing the power of data and automation, Wynne Systems aims to help rental companies stay ahead in a competitive market and better serve their customers.
Insights surfaced
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Mobile applications and web-based applications are becoming increasingly important in the industry, allowing users to access information and complete tasks on-the-go.
- The company evolved over the years, expanding its product offerings and focusing on providing a full-service rental ERP for its customers.
- Wynne Systems is a major player in the equipment rental software industry, used by many large companies in the United States.
- Predictive analysis and automation are expected to play a larger role in the future of the equipment rental software industry. Close collaboration with customers and understanding their needs is crucial for developing successful software solutions.
Key quotes
“We need to provide functionality that helps our customers meet those challenges, right. Be able to onboard people faster, to make people effective faster, come to the right conclusion, make right decisions more quickly.”
“Don’t be afraid to ask for what you want. Right. If your company is worthy of you, the worst they can say is no. And if you have a good boss, they’ll give you a path to yes.”
“Our goal is to give our customers a competitive advantage. And we feel the right way to do that is to guide them to the right decisions now that set them up for success in the future.”
“Everything that you do for anybody who steps away from their desk, you have to give them the ability to do that on a phone or on a tablet, especially yard operations, field service, those kinds of things. They just require it now.”
